Our motto

*victory of nature*

Nature will win.

Vicona™ stands for natural performance and sustainable design. Vicona Sportswear fits like a second skin and supports you when you push your limits outdoors.

Developed for people and nature, always with the goal of processing valuable resources to the highest quality.🌲🌱

We rely on natural and recyclable materials. Fabrics like Tencel are breathable, skin-friendly, and odor-resistant. They offer you the comfort you need in your active life.

NEXT GENERATION SPORTSWEAR.

It's more than just sportswear. We are a movement. For everyone who feels connected to nature. For those who value quality and function without harming the environment.

Together we wear the future, and thus make a statement to the world out there. 🌍

This is tomorrow's sportswear.

Image: ®Jen Madhi

Naturschutz, Wald, Forest, Nachhaltigkeit, Umweltschutz, Tencel, Holzfaser, Holz, Österreich, Wälder, Alpen, Fortswirtschaft, Lyocell, Lenzing, Modal

Our Mission

Our home is the Alps. There are few places as unique. That's why we take nature as our guide – to preserve this beauty.

We develop tomorrow's sportswear from innovative materials. It is very important to us that we put as little strain as possible on the environment when manufacturing clothing. Most of the value creation must be made possible in Europe and especially in Austria. For this, we need new methods and conscious consumers.

Be part of it as we turn the textile industry upside down with Vicona.

See you out there ;)